ABOUT US_
At Talon, our purpose is to be the independent agency of choice providing a pioneering global platform for brands to connect with audiences in the outside world. We want to reimagine the industry to deliver greater value for our clients whilst inspiring people and caring for our planet.
Evolve OOH is part of the Talon Group, and is a global outdoor media agency whose vision is to evolve the OOH medium through pioneering, results driven tools, team experience on a global scale, and a passion for creativity.
THE ROLE_
As Business Director, you will be responsible for leading a team of direct reports to deliver best in class OOH planning for our international clients and agencies; while fostering strong relationships with senior agency and client contacts to deliver billings growth targets, innovative work, and commercial objectives. You will proactively identify, win and build new business opportunities and influence the strategic direction of Evolve OOH. With proven leadership and team management credentials, you will also lead, motivate, and nurture a high performing team.
Within this role you will:
- Have ultimate responsibility for the servicing of a portfolio of international clients across a group of agency/clients, working with MPs/Senior Management to set their individual KPIs/ strategies and ensuring these are met.
- Oversee multiple plans in multiple markets concurrently.
- Find, build and develop new OOH relationships with clients, agencies and suppliers: always producing proposals/presentations to secure new accounts
- Lead and motivate your team; coaching and client teams where required.
- Support relevant team members in resolving all major client servicing issues within teams to the mutual benefit of all parties.
- Take responsibility for compiling and implementing an annual agency programme across the group agencies. You will work with relevant team members to create a bespoke programme of engagement in line with the strategy/objectives; continually demonstrating Evolve’s value-adding capabilities and its wider offerings. (i.e. Production, Innovations, Research etc)
- Put in place clear strategies for key clients, that are exciting and different.
- Work with MPs/Senior Management and relevant Business Directors in maintaining senior client and agency relationships at Marketing Director, Communications Director, Managing Director level and above.
- Manage and develop international network partnership relations
- Work with MP/Senior Management on compiling and implementing a hospitality plan for key clients.
- Take responsibility for compiling accurate quarterly forecasting for your Group of agencies/clients.
- Have overall responsibility for driving commercial priorities and hitting given targets across your Group of agencies/clients.
- Be responsible for communicating and driving commercial priorities with relevant team members.
- Work with Senior Management to drive/implement specific initiatives to ensure commercial targets are met.
- Work with Evolve/Talon offices around the world to grow their International OOH spend.
- Continually evolve international process to drive operational excellence.
- Support the team to drive discussions with agencies at a senior level to highlight commercial advantages to their business.
- Work with MPs/Senior Management to drive Evolve/Talon business initiatives, taking the lead on specific projects when required.
- Explore potential new income opportunities and work with MPs/Senior Management to implement.
- Work with MP/Senior management on New Business, taking the lead on new business pitches where required.
- Take responsibility for driving /implementing strategic investment strategies to ensure individual PRFs are met.
- Take responsibility for monitoring/tracking/reporting individual PRF targets across the year.
- Work with specific MPs/Senior Management on future structural changes and recruitment requirements across the planning teams.
- Work collaboratively other Group Business Directors to develop a consistent planning output/service across all planning teams.
- Helping to build, maintain and utilise planning tools
- Ensuring all data and information is up to date within planning tools, and that the wider team are equipped to assist in this process.
- Help construct and review the annual agency survey.
- Implement specific changes/initiatives identified by the annual agency survey.
- Drive a high level of quality award entries across your group of agencies/clients.
- Work with HR/Senior management on developing/implementing a training, induction and development programme for the international team.
- Compile and maintain accurate budgets, forecasts and reports as required by MPs/Senior Management.
- Hold strong relationships with senior media owner contacts at Group Head, Sales Director level and above.
- Support relevant team members to ensure they are delivering on all aspects of their roles.
WHAT WE'RE LOOKING FOR_
- Extensive OOH planning experience and relevant market knowledge.
- Versatility to work and travel across multiple markets.
- A solid understanding of the UK & International OOH landscape and established relationships with Media Owners.
- Experience in OOH, DOOH strategic planning, programmatic buying and creative optimisation
- Exceptional commercial acumen.
- First class relationship management skills; with the ability to communicate across all levels, both internally and externally.
- Evidence of proactivity to deliver above and beyond your day-to-day role.
- Strong people management skills and the ability to maximise a team’s potential through ongoing motivation, evaluation and development.
- Team player, who can also work independently with a strong sense of responsibility, work ownership and accountability.
- Strong presentation skills and both strong knowledge and skills of Microsoft Office software.
OUR TEAM_
Evolve OOH is a truly international team. Thanks to all our different backgrounds we provide a truly holistic approach to international OOH, something that makes us. Because we are international, we manage a huge pool of clients and manage campaigns in different part of the world. While we are very hardworking, we always make sure to have fun and support each other in the process.
OUR VALUES AND HOW WE WORK TOGETHER_
WE ARE BOLD_
As industry provocateurs and pioneers, we respectfully challenge the status quo, take pride in our people, big ideas and partnerships.
- We embrace change
- We challenge respectfully
- We lead the way
WE ARE HUMAN_
We are a diverse collective of changemakers who value respect, fairness, and integrity and expect the same in return.
- We value collaboration and togetherness
- We are empathetic
- We embrace individuality
WE ARE SMART_
Our trailblazing spirit and learning centric culture ensures our knowledge provides maximum value to each other and our clients.
- We grow and learn
- We are trusted
- We are mission possible
Talon is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment where all individuals can thrive. We seek to employ and develop a workforce representative of the markets that we serve and brands that we represent.