Junior Analyst

THE ROLE_

We are seeking a motivated and analytical individual to join our team as a Junior Analyst in the Media department at Talon Outdoor. As a Junior Analyst, you will play a crucial role in supporting our media operations and assisting in data analysis, research, and reporting activities. This is an excellent opportunity for a highly organized and detail-oriented individual looking to start their career in the media industry.

RESPONSIBILITIES AND RELATIONSHIPS_

• Assist in conducting research and analysis on media trends, market conditions, and consumer behavior to support strategic decision-making.
• Collect, organize, and analyze data related to media campaigns, audience reach, and advertising effectiveness.
• Assist in monitoring media performance metrics, generating reports, and providing insights to internal stakeholders.
• Support in the development and implementation of media plans and strategies.
• Collaborate with cross-functional teams to ensure alignment and effective execution of media campaigns.
• Stay up-to-date with industry developments, emerging media channels, and digital advertising trends.
• Help identify opportunities for optimization and improvement in media performance through data analysis.
• Contribute to the maintenance and organization of media-related databases and systems.
• Prepare PowerPoint presentations summarizing research findings, data analysis, and campaign performance for internal and external stakeholders.
• Assist in creating visually engaging and impactful presentations that effectively communicate key insights and recommendations.
• Collaborate with team members to ensure PowerPoint presentations align with brand guidelines and maintain a consistent visual identity.
• Support in the creation of slide templates, charts, and graphs to enhance the visual storytelling of media reports and presentations.

WORKING HABITS AND CORE SKILLS_

• Bachelor's degree in Media Studies, Marketing, Business, or a related field.
• Strong analytical and problem-solving skills, with a keen attention to detail.
• Proficient in data analysis and working with spreadsheets, Excel, and other relevant software.
• Advanced skills in PowerPoint, with the ability to create visually appealing and effective presentations.
• Basic understanding of media planning, advertising principles, and digital marketing.
• Excellent communication skills, both written and verbal.
• Ability to work effectively in a team environment and collaborate across departments.
• Highly organized with the ability to prioritize tasks and meet deadlines.
• A proactive and self-motivated mindset, with a willingness to learn and grow in a fast-paced environment.
• Familiarity with media research tools, analytics platforms, or data visualization software is a plus.