THE ROLE_
The role of the planning exec is to support a busy team, working closely with the client manager across a portfolio of accounts to assist with the strategic planning of OOH campaigns and having responsibility for the general campaign admin across the wider team. The Client exec will be a highly driven individual who will be able to identify proactive opportunities to pitch OOH to our agency and client partners. They are reliable with high attention to detail when given tasks to complete.
RESPONSIBILITIES AND RELATIONSHIPS_
- Work with the team to help service a range of clients and agencies.
- Produce information to ensure the smooth running of clients’ accounts including competitive date, availabilities, and costings.
- Undertake the design, delivery, and implementation of campaigns to fulfil client briefs.
- Prepare post campaign analysis and present quarterly updates and new insights
- Liaise with media owners and suppliers to book campaigns and be self-starting to gain a full insight and knowledge of their out of home portfolios.
- Develop strong relationships with day-to-day agency, client and media owner contacts.
- Endeavour to pro-actively grow and develop clients’ business
- Utilise in house systems on a regular basis ensuring they are kept up to date with all the latest planning information and campaign status.
- Have a thorough understanding and utilise all tools and systems, e.g. Route.
- Ensure all Talon insight is read and incorporated into planning process where applicable
- Ensure all Planning templates and guidelines are being used – response to brief, proposals, buying reviews/PCAs, etc
- Understand Talon philosophy and specialist business unit’s offerings and communicate them appropriately
- Develop and grow industry knowledge through attendance of internal and external training programmes – become a member of the Talon Executive programme
- Share knowledge and best practice across the team and business
- Get involved in wider company initiatives including new business pitches, Cogs, etc
- Comply with all company and departmental policies and procedures
- Demonstrate proper care and respect for corporate assets
WORKING HABITS AND CORE SKILLS_
- Motivator – Provides enthusiasm and seeks ways supports team
- Innovator – Fresh thinking, spots new opportunities
- Commercial thinker – Puts the business first and generates added value
- Influencer – Presents themselves with authority and instills confidence
- Decision Owner – Proactive with customer’s and supplier’s business; ensure a high standard of team output, can multi-task and always ensures attention to detail
- Enthusiast – Energetic, open to constructive criticism; goes over and above day job
- Educator – Shares knowledge and looks to further personal development
YOUR EXPERIENCE AND QUALIFICATIONS_
- Previous media planning and/or office/admin experience
- Experience with dealing with clients and suppliers
- Microsoft office skills.